At some point this may happen...it is easy to be upset about, particularly if you worked hard to prepare...

As the New Year dawns, it's a common tradition to set resolutions. But how often do these resolutions stick?

It is important for your business to be perceived as “easy to do business with”.  Clients want convenience or they will go elsewhere...  

We're excited to invite you to the first event in our Founders' Series: "Win Investors’ Trust with Credible Financials," presented by The St

Selling already requires preparation, creativity, patience and persistence. 

Some calls do not go according to your plan. Maybe you faced an unexpected challenge or objection that took you off course.

The journey of a startup is a path of innovation and discovery.

If trying to “close” a deal creates anxiety for you, try looking at this from a different perspective.

Embarking on an entrepreneurial journey is akin to navigating a dynamic and often unpredictable landscape.

Wondering what it will take to close a particular deal? One critical element is understanding how your client will evaluate solutions

If you are working on building client relationships around the holidays, hopefully you are getting some opportunities to schedule meetings.

The New England area has been a hub for innovation and entrepreneurship, nurturing Startups, and disruptive technologies across various...

Bland analyst relations satisfies no one. But the right chef using the right ingredients will whip up results that vendors hunger for.

Do you have existing clients that are considering your competitors? Sometimes clients do this because they do not perceive sufficient value

At Prepare 4 VC we have some major updates in store for our network of entrepreneurs. As an organization devoted to enabling and empowering

Thanksgiving will be here in approximately 6 weeks. Time will fly. You have a “window” from now until the end of the calendar year that ca

At what point during a meeting with a potential client should you share pricing? Listening and learning will provide the guidance you need.

In a state of stress we can activate our mind-body connection to restore physiological balance by consciously slowing our breathing... our a

Gen Zs comprise nearly 2.6 billion of the Global consumer market Share. They are a vibrant group of Consumers who are Connected.

Analyst Relations only really, really works for startups when you have a truly innovative, disruptive idea… then analysts are all over it.